What is RAMA?

The Retail Advertising & Marketing Association (RAMA) is a trade association of retail marketing and advertising professionals, plus their counterparts on the agency, media and service-provider sides of the business. RAMA is a division of the National Retail Federation, the world's largest retail trade association.

RAMA is the producer of the annual Racie Awards Competition, the industry's most prestigious creative contest for retail broadcast, web and print advertising. In addition, RAMA produces several events each year that provide education and networking opportunities to its members.What is RAMA?

 

Mission Statement

The Retail Advertising & Marketing Association provides visionary leadership that promotes creativity, innovation and excellence within all marketing disciplines that strategically elevates our members and our industry.

Specifically dedicated towards enlightened:

• Strategy that differentiates
• Customers who advocate brands
• Messaging that’s creatively meaningful
• Results that drive business outcome

Brand Lover Statement

RAMA is especially for Chief Marketing Officers, the people who enable their success, and the passionate rising retail marketing professional who aspires to be a leader. RAMA is the only community of connected like-minded retail professional who share relevant and actionable marketing insights, making its participants and members feel inspired, informed and entertained.